Cart
Free Shipping in the UK
Proud to be B-Corp

The Leader's Guide to Storytelling Stephen Denning

The Leader's Guide to Storytelling By Stephen Denning

The Leader's Guide to Storytelling by Stephen Denning


£5.30
New RRP £15.99
Condition - Very Good
Only 4 left

Summary

In his best-selling book, Squirrel Inc. , former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time.

The Leader's Guide to Storytelling Summary

The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative by Stephen Denning

In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader's Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization stunningly vulnerable to a new idea.

The Leader's Guide to Storytelling Reviews

...there are good stories here...all used to make leadership points... (Times Educational Supplement, 23rd September 2005)

About Stephen Denning

Stephen Denning is a private consultant specializing in knowledge management and organizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others. He is the author of the acclaimed books Squirrel Inc., from Jossey-Bass, and The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations.

Table of Contents

Introduction. Part One: The Role of Story in Organizations. 1. Telling the Right Story: Choosing the Right Story for the Leadership Challenge at Hand. 2. Telling the Story Right: Four Key Elements of Storytelling Performance. Part Two: Eight Narrative Patterns. 3. Motivate Others to Action: Using Narrative to Ignite Action and Implement New Ideas. 4. Build Trust in You: Using Narrative to Communicate Who You Are. 5. Build Trust in Your Company: Using Narrative to Build Your Brand. 6. Transmit Your Values: Using Narrative to Instill Organizational Values. 7. Get Others Working Together: Using Narrative to Get Things Done Collaboratively. 8. Share Knowledge: Using Narrative to Transmit Knowledge and Understanding. 9. Tame the Grapevine: Using Narrative to Neutralize Gossip and Rumor. 10. Create and Share Your Vision: Using Narrative to Lead People into the Future. Part Three: Putting It All Together. 11. Solve the Paradox of Innovation: Using Narrative to Transform Your Organization. 12. A Different Kind of Leader: Using Narrative to Become an Interactive Leader. Notes. Bibliography. Acknowledgments. About the Author. Write to the Author. Index.

Additional information

GOR001582556
9780787976750
078797675X
The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative by Stephen Denning
Used - Very Good
Hardback
John Wiley & Sons Inc
20050422
384
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Leader's Guide to Storytelling