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Cases in Strategic Management Thomas L. Wheelen

Cases in Strategic Management By Thomas L. Wheelen

Cases in Strategic Management by Thomas L. Wheelen


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Summary

For courses in Strategic Management at the undergraduate senior level, or at the MBA introductory level.

This comprehensive collection of Cases covers a wide range of issues and industries. A thorough and complete Case Instructor's Manual offers a systematic and consistent format for ease of use.

Cases in Strategic Management Summary

Cases in Strategic Management by Thomas L. Wheelen

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Table of Contents

CASES IN STRATEGIC MANAGEMENT.

A. Corporate Governance: Questions of Executive Leadership.

The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility. The Wallace Group.

B. Environmental Issues: Questions of Social Responsibility and Ethics.

The Audit. Brookstone Hospice: Heel or Heroine?

C. Issues in Strategic Management.

FOOD: Arm & Hammer (1998): Poised for Growth? Tasty Baking Company (1998).

COMPUTER/INTERNET/SOFTWARE: Microsoft Corporation (1998): Growth versus Antitrust. Apple Computer, Inc. (1997): The Second Time Around. Cisco Systems, Inc. (1998). Sun Microsystems, Inc. (1998).

ENTERTAINMENT/TRAVEL: Circus Circus Enterprise, Inc. (1998). The Walt Disney Company (1996): Capital Cities/ABC Merger (Revised). Carnival Corporation (1998). American Council for International Studies (ACIS): Striving to Stay Small.

RECREATION EQUIPMENT: Harley-Davidson, Inc. (1998): The 95th Anniversary. Reebok International, Ltd. (1998): Consumer Revolt.

MAJOR HOME APPLIANCES: The U.S. Major Home Appliance Industry (1996): Domestic versus Global Strategies. Maytag Corporation (1996): Back to Basics. Whirlpool's Quest for Global Leadership. Whirlpool: the First Venture into India.

MASS MERCHANDISING/DEPARTMENT STORES: Kmart Corporation (1998): Still Searching for a Successful Strategy. Wal-Mart Stores, Inc. (1998): Rapid Growth in the 1990s. Nordstrom (1998).

SPECIALTY RETAILERS: The Home Depot, Inc. (1998): Growing the Professional Market. Seven-Eleven Japan: Managing a Network Organization. The Body Shop International PLC and Anita Roddick, OBE (1998).

SMALL/MEDIUM ENTREPRENEURIAL VENTURES: Inner-City Paint Company (Revised). Vermont Teddy Bear, Inc. (1998): Challenges Facing a New CEO.

MANUFACTURING: Sunbeam and Albert J. Dunlap: Maximization of Shareholder Wealth...But At What Cost? Mikromashina of Moscow: Problems and Opportunities of Privatization. A Joint Venture in China: An Expatriate's Experience. Airbus Industrie: Coping with a Giant Competitor.

CASES IN INTERNATIONAL STRATEGY.

Additional information

GOR012362376
9780130872944
0130872946
Cases in Strategic Management by Thomas L. Wheelen
Used - Good
Paperback
Pearson Education (US)
2000-11-01
560
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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