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Mobile User Experience Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)

Mobile User Experience By Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)

Summary

Includes theoretical and practical concepts of mobile UX. This book provides you with 10 of the most commonly used archetypes in the UX arena to help illustrate what mobile UX is and how you can master it as quickly as possible. It helps you learn about applying and using 10 user experience patterns or archetypes for mobile.

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Mobile User Experience Summary

Mobile User Experience: Patterns to Make Sense of it All by Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)

This is your must-have resource to the theoretical and practical concepts of mobile UX. You'll learn about the concepts and how to apply them in real-world scenarios. Throughout the book, the author provides you with 10 of the most commonly used archetypes in the UX arena to help illustrate what mobile UX is and how you can master it as quickly as possible. First, you'll start off learning how to communicate mobile UX flows visually. From there, you'll learn about applying and using 10 unique user experience patterns or archetypes for mobile. Finally, you'll understand how to prototype and use these patterns to create websites and apps. Whether you're a UX professional looking to master mobility or a designer looking to incorporate the best UX practices into your website, after reading this book, you'll be better equipped to maneuver this emerging specialty.

Mobile User Experience Reviews

This is an interesting book, and certainly not what I was expecting when I volunteered to review it...Chapter 9 summarizes the book, and reminds the reader/designer that it is important to test the design on a large network of (different) devices in order to deliver an optimal user experience. --ComputingReviews.com, June 2014

About Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)

Adrian Mendoza's career is highlighted by over twelve years of design and user experience in the handheld, pharmaceutical, financial, and educational sectors. His first studio, Synthesis3, worked with several Palm OS software companies in creating a brand for web and retail prominence. In the financial and education sector, customers included Sovereign Bank, Houghton Mifflin, MIT and Harvard. Adrian consulted as a UX Expert and in Information Architect lead roles for Fidelity's E-business design group, Thomson Financial, Razorfish, Sapient, and T. Rowe Price. Adrian earned his BA from the University of Southern California and his Masters from the Harvard Graduate School of Design.Currently he is a partner at Mendoza Design, a Boston-based UX and design consultancy; and is a co-founder of Marlin Mobile a user experience, optimization, and performance company. Additionally, he is a senior lecturer at Mass Art in Boston, MA

Table of Contents

1. Introduction 2. Why Mobile UX, Why Now? 3. Your desktop experience is NOT your mobile experience 4. Understanding the Device 5. How Mobile Wireframing Works 6. Mobile UX Patterns 7. How to Prototype in Mobile 8: Mobile App or Mobile Web: The Big Debate 9. The future of mobile UX is in using performance metrics Appendix A. List of Devices from Chapter 1 B. List of My Devices from Chapter 4 C. Sample Mobile Sheets from Chapter 5 and 7 D. Mobile Performance Results from Chapter 9

Additional information

CIN0124095143G
9780124095144
0124095143
Mobile User Experience: Patterns to Make Sense of it All by Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)
Used - Good
Paperback
Elsevier Science & Technology
20131031
248
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Mobile User Experience