LEAVE YOUR MARK isn't an advice book - it's a mentorship in 256 pages. Aliza Licht - global fashion communications executive, AKA fashion's favorite 'PR girl' and Twitter phenom - is here to tell her story, complete with The Devil Wears Prada moments, runway shows, and celebrity gown fittings. Licht draws invaluable lessons from her experience, so there's advice, inspiration, and a healthy dose of real talk in LEAVE YOUR MARK. It's personal and professional guidance for people just starting their careers and for people who are well on their way. With a particular emphasis on communicating and building your personal brand, something she knows a thing or two about, Aliza is your sassy, knowledgeable guide to the contemporary working world, where personal and professional lines are blurred and the most important thing you can have is a strong sense of self.