Introduction, Amber Davisson & Paul Booth (DePaul University, USA) SECTION 1: SEEKING PRIVACY IN THE AGE OF DIGITAL SURVEILLANCE Chapter 1 - The Changing Efficacy of Notice and Consent in Protecting Privacy (J.J. Sylvia, North Carolina State University, USA) Chapter 2 - The Classroom Is NOT a Sacred Space: Revisiting Citizen Journalism and Surveillance in the Digital Classroom (Mary Grace Antony, Schreiner University, USA, and Ryan J. Thomas, University of Missouri School of Journalism, USA) Chapter 3 - Julian Assange's Confidentiality Agreement: Freedom and Irony in the Ethics of Information (Ryan Gillespie, Annenberg School for Communication & Journalism at the University of Southern California, USA) Chapter 4 - Passing Around Women's Bodies Online: Sex, Power, and Privacy on Reddit (Amber Davisson, DePaul University, USA) SECTION 2: PARTICIPATORY CULTURE Chapter 5 - Making and Hacking: The Politics of Distributed Ethics (Shenja van der Graaf, iMinds-SMIT, Vrije Universiteit Brussel, Belgium) Chapter 6 - Just War Craft (Tom Bivins & Matthew Pittman, University of Oregon, USA) Chapter 7 - Between Ethics, Fandom and Social Media: New Trajectories that Challenge Media Producer/Fan Relations (Lucy Bennett & Bertha Chin, Cardiff University, UK, and Bethan Jones, Aberystwyth University, UK) Chapter 8 - Scam Advertising in the Digital Age: Creative Reputation Building or Industry Irresponsibility? (Michelle Amazeen & Susan O'Sullivan-Gavin, Rider University, USA) Chapter 9 - Steve Jobs is Dead: iReport & The Ethos of Citizen Journalism (Shane Tilton, Ohio Northern University, USA) SECTION 3: PROFESSIONAL COMMUNICATION Chapter 10 - Perfectly Compliant: The Devaluation of Ethics and Empathy in Marketing/Communications Industry Discourse (Sam Ford, Western Kentucky University, USA) Chapter 11 - The Emerging Ethics of Online Political Strategists (Luis Hestres, University of Texas at San Antonio, USA) Chapter 12 - Cash Out: Philanthropy, Sustainability and Ethics in Nonprofit News (Joe Cutbirth, Manhattan College Center for Ethics, USA) Chapter 13 - Ethical Issues in News Media Coverage of Transgender People (Susan Wildermuth, University of Wisconsin-Whitewater, USA) Chapter 14 - The Harm of Video Games: The Ethics Behind Regulating Minors' Access to Violent Video Games in Light of the Supreme Court Ruling (Ryan Rogers, Marist College, USA) SECTION 4: IDENTITY IN A DIGITAL WORLD Chapter 15 - Paradigm Shift: Media Ethics in the Age of Intelligent Machines (David Gunkel, Northern Illinois University, USA) Chapter 16 - Mad Men and Race: The Possibility of Empathetic Identification through Fan Discourse (Sarah Nilsen, University of Vermont, USA) Chapter 17 - Not Your Mother's Video Game: The Role of Motherhood in Video Game Advertising (Shira Chess, University of Georgia, USA) Chapter 18 - Be a Bully to Beat a Bully: Twitter Ethics, Online Identity, and the Culture of Quick Revenge (Scott R. Stroud, University of Texas at Austin, USA) Chapter 19 - Faux-Feminist Tea Party: The Ethics of Online Feminist Spaces as Read through Feminist Blog Jezebel (Molly Bandonis & Paul Booth, DePaul University, USA) Conclusion, Amber Davisson & Paul Booth (DePaul University, USA) Afterword: Dr Charles Ess (University of Oslo, Norway) Bibliography Index