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The Online Millionaire Amy Joyner

The Online Millionaire By Amy Joyner

The Online Millionaire by Amy Joyner


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Summary

Today, millions of people are making either a full or part-time living selling things over the Internet. With just a few clicks, anyone can be up and running on everything from Amazon. com and Yahoo! to Overstock. com and even one's own proprietary store - if he or she knows the right steps to follow.

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The Online Millionaire Summary

The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond by Amy Joyner

This book will show you how to become the next huge online success story "Your goal as an Internet entrepreneur should be to have a presence on everyWeb-based marketplace where your customers and potential customers shop. In The Online Millionaire, I'll introduce you to the most popular online channels and reveal the tricks of the trade for excelling in these marketplaces. "You'll learn the ins and outs of selling on eBay, Amazon.com, Yahoo!, Overstock.com, and other auction marketplaces. You'll also read about how to use search engines and comparison-shopping sites to attract customers and drive sales. Plus, you'll find out how to go about building your own professional e-commerce store, along with proven ways to make money promoting other companies on your site. "While it is still the 800-pound gorilla of e-commerce, as you'll realize by the timeyou reach the final pages of this book, online entrepreneurs now have many other options to reach buyers beyond eBay. I'll show you exactly how to launch your own multi-channel online marketing empire, regardless of the types of products you sell. You'll discover how each online channel works, what it costs to sell there, how to get started, and what products sell best. "So, let's get started on this journey to creating a thriving online business that can put your company front and center on all of the world's top e-commerce sites." --From the Introduction

About Amy Joyner

AMY JOYNER is an online expert and award-winning business and technology reporter. The author of numerous books, including The eBay Millionaire (Wiley), she has been covering e-commerce and entrepreneurship for many years, and also runs her own thriving eBay business. Joyner has appeared on a variety of media outlets, including CNN, the BBC, and National Public Radio. In addition, her work has been featured in such newspapers and magazines as the Washington Post and Fortune.

Table of Contents

Introduction. How Multichannel Online Marketing Works. Using This Book. Chapter 1. Mastering eBay. Chapter 2. Conquering Amazon. Chapter 3. Auctions and Shopping on Yahoo! Chapter 4. Building Your Own Web Site. Chapter 5. Other Auction Sites and Online Marketplaces. Over Stock Auctions. uBid. iOffer. Half.Com Pros and Cons of the Various Auction Sites. Chapter 6. Search-Engine Marketing. Chapter 7. Using the Comparison-Shopping Engines. Chapter 8. Advertising and Affiliate Programs. Fifty Keys to Becoming an Online Millionaire. Resources. Acknowledgments. Index.

Additional information

CIN0471786748VG
9780471786740
0471786748
The Online Millionaire: Strategies for Building a Web-Based Empire on eBay and Beyond by Amy Joyner
Used - Very Good
Hardback
John Wiley and Sons Ltd
2007-01-30
256
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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