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Successful Event Management Anton Shone

Successful Event Management By Anton Shone

Successful Event Management by Anton Shone

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Summary

Suitable for practitioners and students, this title combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. It features numerous case studies which provide real-world insights into various aspects of the organization and running of events.

Successful Event Management Summary

Successful Event Management: A Practical Handbook by Anton Shone

This eagerly anticipated edition of "Successful Event Management" is the essential handbook for both practitioners and students. This third edition combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. Featured are numerous case studies which provide real-world insights into all aspects of the organization and running of events. The extensive companion website features many great resources such as PowerPoint slides, extra case studies with case study notes and web links to online resources.

Table of Contents

Contents List of figures List of case studies Forms for the new event organizer Preface Part 1: The events business 1. An introduction to events 2. The market demand for events 3. The events business: supply and suppliers 4. Social, economic, political and developmental implications Part 2: Managing events 5. Making a start and planning the event 6. Financial management and the budget 7. Event logistics 8. Marketing and public relations for events 9. Risk management and legalities 10. Event project management and set-up issues 11. The organization manager and the team: during the event 12. Closedown, evaluation and legacies Glossary Index

Additional information

GOR004877354
9781408020753
1408020750
Successful Event Management: A Practical Handbook by Anton Shone
Anton Shone
Used - Very Good
Paperback
Cengage Learning EMEA
2010-05-14
288
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Successful Event Management