Preparing Effective Business Plans: An Entrepreneurial Approach by Bruce R. Barringer
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Preparing Effective Business Plans
Summary
For undergraduate and graduate courses in entrepreneurship
This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.
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Preparing Effective Business Plans Summary
Table of Contents
Part 1 Starting the Process
1 Why Plan?
Part 2 What to Do Before the Business Plan is Written
2 Developing and Screening Business Ideas
3 Feasibility Analysis
Part 3 Preparing a Business Plan
4 Introductory Material, Executive Summary, and
Description of the Business
5 Market Analysis
6 Industry Analysis
7 Marketing Plan
8 Financial Projections
9 Operations Plan and Product (or Service) Design and Development Plan
10 Management Team and Company Structure
Part 4 Presenting the Business Plan
11 Presenting the Plan With Confidence
Additional information
CIN0132318326VG
9780132318327
0132318326
Preparing Effective Business Plans: An Entrepreneurial Approach by Bruce R. Barringer
Used - Very Good
Paperback
Pearson Education (US)
20080604
288
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us