With new and updated material this is the second edition of a work which has long been regarded as one of the best introductions to NLP and, in particular, its Language of Communication model, available. It introduces the reader to a remarkable new approach to the study of human communications and therapeutic change. Managers, sales people, consultants, therapists, parents educators anyone interested in or involved with influential communications and personal change will benefit from reading this book, which is written in an informal and entertaining style. An especially readable and visually stimulating addition to the literature in the field of NLP Robert Dilts, international author, speaker and trainer. My original copy of Magic Demystified is threadbare. Well thumbed and coffee stained it was an invaluable early guide to NLP for me. Now in 2012 I'm delighted that Byron Lewis has revisited the territory. The new distinctions they make offer new insights. I'm going to be returning to this new text many times too. Simple to read but not simplistic Lewis provides an easy way in to the magic of language and change. Ian McDermott, Founder, International Teaching Seminars. I have been using Magic of NLP Demystified as per-study for my NLP Certification programmes since 1995. It is a fantastic, simple to read introduction to some of the most important communication models that Neuro Linguistic Programming has to offer. Whether you are an entrepreneur, teacher, manager, salesperson, coach, parent or just someone who wants to communicate more powerfully, this book will enable you to unlock some of the magic that is NLP! David Shephard, Certified Master Trainer Of NLP, President of The American Board Of NLP, Co-Author of Presenting Magically. Whether you've just fallen in love with NLP or you are an old-timer who was trained many years ago, you'll find great value in Magic of NLP Demystified. As a newcomer you will be enriched by material fundamental to NLP and you'll discover the roots from which many current techniques have grown. More experienced practitioners will gain from a thorough review of the heart of the model brought up to date with links to the latest discoveries in neuroscience. Lewis and Pucelik have produced a highly readable and experiential book, yet it has gravitas that only years of living and teaching NLP can bring. This second edition of the Magic of NLP Demystified is a must for every serious student of NLP. James Lawley and Penny Tompkins, Authors of Metaphors in Mind.