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Fashion Forward Chelsea Rousso (Art Institute of Fort Lauderdale, USA)

Fashion Forward By Chelsea Rousso (Art Institute of Fort Lauderdale, USA)

Fashion Forward by Chelsea Rousso (Art Institute of Fort Lauderdale, USA)


$10.00
Condition - Very Good
Only 1 left

Summary

A practical and accessible approach to fashion forecasting, with a trendy magazine-like layout and an emphasis on computer presentation techniques; Fashion Forward guides students to assemble and present their own fashion forecast.

Fashion Forward Summary

Fashion Forward: A Guide to Fashion Forecasting by Chelsea Rousso (Art Institute of Fort Lauderdale, USA)

Long before the latest trends grace September issues or department store mannequins, their antecedents are swirling in the zeitgeist, and it's the fashion forecaster's mission to identify them. Fashion Forward demystifies this exciting career and fosters skills and instincts that will benefit any design professional. The book begins with an overview of fashion forecasting theory and concepts and then leads readers through a step-by-step guide to creating and presenting a forecast. The author's expertise, honed over decades of industry and academic experience, is supplemented by real-world examples and interviews with both influential forecasters and the designers who rely on them. Fashion Forward enables readers to start spotting tomorrow's trends today and compellingly communicate them, both visually and verbally, to inspire fashion innovators.

About Chelsea Rousso (Art Institute of Fort Lauderdale, USA)

Chelsea Rousso teaches fashion merchandising and design at the Art Institute of Fort Lauderdale, focusing on fashion forecasting, design and textiles. She was a creative force in the New York fashion industry for over 20 years specializing in designing dresses and ladies sportswear.

Table of Contents

The Principles of Fashion Forecasting Introduction to Fashion Forecasting Brief History of Contemporary Fashion Fashion Movement Social and Cultural Influences Market and Sales Research for Forecasting Developing and Presenting a Fashion Forecast Theme Color Textiles, Trims, Findings, and Materials The Look Creating and Presenting a Forecast Appendix Assignment: Develop a Fashion Forecast

Additional information

GOR006989236
9781563679247
1563679248
Fashion Forward: A Guide to Fashion Forecasting by Chelsea Rousso (Art Institute of Fort Lauderdale, USA)
Used - Very Good
Paperback
Bloomsbury Publishing PLC
20120407
352
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Fashion Forward