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Entrepreneurship Cynthia Greene

Entrepreneurship By Cynthia Greene

Entrepreneurship by Cynthia Greene


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Condition - Very Good
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Entrepreneurship Summary

Entrepreneurship: Ideas in Action - Text by Cynthia Greene

Entrepreneurship: Ideas in Action takes students step-by-step through the entire process of running their own businesses. Creating a business plan is covered extensively, with a complete chapter plus a business plan project in every chapter. Numerous examples throughout the text put chapter content in a real-world context. Each chapter is organized into lessons, making the text easy to use in all classroom environments. Loaded with activities, individual and group projects, and reinforcement opportunities, this text will get your students ready to launch their business ideas.

Table of Contents

1. Should You Become an Entrepreneur? 2. What Skills Do Entrepreurs Need? 3. Entrepreneurs in a Market Economy 4. Select a Type of Ownership 5. Develep a Business Plan 6. Identify and Meet a Market Need 7. Finance, Protect, and Insure Your Business 8. Choose Your Location and Set Up for Business 9. Market Your Business 10. Hire and Manage Staff 11. Use Technology 12. Record Keeping and Accounting 13. Financial Mangement 14. Meet Your Legal, Ethical, and Social Requirements 15. Growth in Today's Marketplace

Additional information

CIN053868268XVG
9780538682688
053868268X
Entrepreneurship: Ideas in Action - Text by Cynthia Greene
Used - Very Good
Hardback
Cengage Learning, Inc
19990514
400
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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