Researching Communications: A Practical Guide to Methods in Media and Cultural Analysis by D. H. Deacon
"Researching Communications" offers a complete guide to conducting research in media and cultural studies. It covers all the major methods of inquiry, giving practical step-by-step guides on how to use them, with detailed worked examples. This comprehensive introduction will be invaluable to students researching media and culture, from first year projects to advanced graduate work. The text covers all aspects of communication research, including: quantitative and qualitative methods; research ethics; archival work; statistical sources; the analysis of texts, talk, and images; objectivity; survey research; and the use of computers and the Internet.