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Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime David Rich

Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime By David Rich

Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime by David Rich


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Summary

Salespeople too often approach selling as a transaction instead of a relationship - going in with the intention to sell rather than to build a relationship. This book provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious.

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Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime Summary

Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime by David Rich

The breakthrough selling method that converts leadsinto customers, customers into repeat customers, andrepeat customers into lifelong relationships

Salespeople too often approach selling as a transaction instead of a relationship--going in with the intention to sell rather than to build a relationship. Use the lessons in Contagious Selling to put relationships first--and sales will inevitably follow.

Contagious Selling provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious. A leading expert on persuading and motivating others, David Rich presents his powerful new method for attracting, connecting with, and maintaining buyers. Inside, he teaches you how to

  • Get prospects to feel as if they've known you their whole lives
  • Use voice modulation and body language to instantly connect with anybody
  • Sell yourself without sounding self-serving
  • Manage the transition from captivation to cultivation
  • Make your customers competition proof

About David Rich

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Table of Contents

Introduction
CHAPTER 1: It's a Whole New Ballgame
CHAPTER 2: The Essential Five Dynamics of Romancenomics
CHAPTER 3: Taking the Cold Out of Cold Calling
CHAPTER 4: The Art & Science of Being Contagious
CHAPTER 5: It's Not What You Say or Do; It's Who You Are
CHAPTER 6: Making a Contagious Presentation
CHAPTER 7: What's All the Fuss About Price?!
CHAPTER 8: From Captivation to Cultivation
CHAPTER 9: Cultivating Through Crisis
CHAPTER 10: The Sore-Thumb Principle
A Final Thought or Two...
Index
About the Author

Additional information

CIN0071796959G
9780071796958
0071796959
Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime by David Rich
Used - Good
Paperback
McGraw-Hill Education - Europe
20121116
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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