Marketing Yourself: How to Sell Yourself and Get the Jobs You've Always Wanted by Dorothy Leeds
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Marketing Yourself
Summary
The principles of sales and marketing are the same, whatever is being sold. The aim of this book is to help readers to become effective self-promoters of their skills and abilities when applying for jobs, so that they will be among the top contenders for any position.
Marketing Yourself Summary
Table of Contents
Marketing yourself; the sales readiness quiz; selling yourself; decision-making; evaluation; foresight; independence; team playing; value added marketing; success factor quiz; career and confidence inventory; benefit selling; the AAAs of selling yourself; your marketing plan; knowing the territory; deciding on a market; sales techniques; direct mail approach; how to write a CV; telemarketing; the job interview; answering tough questions; negotiating for the future.
Additional information
GOR002779102
9780749910532
0749910534
Marketing Yourself: How to Sell Yourself and Get the Jobs You've Always Wanted by Dorothy Leeds
Used - Good
Hardback
Little, Brown Book Group
19910328
220
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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