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Toyota Edwin Reingold

Toyota By Edwin Reingold

Toyota by Edwin Reingold


$17.99
Condition - Like New
Only 1 left

Summary

An illustrated corporate history of the Japanese manufacturing company, Toyota. It charts the growth and development of the organization and contains interviews with the controlling family, members of the board and other employees.

Toyota Summary

Toyota: People, Ideas and the Challenge of the New by Edwin Reingold

Toyota is one of the world's biggest car manufacturers with an annual net income of approximately $3.1 billion. Still controlled by the Toyoda family, it has grown into an enormous multi-national organization with research and development, production, distribution and sales facilities around the world, while retaining its roots as a family business.

Table of Contents

Weaving a company; challenge - build a car; war and rebirth; enter Ohno; selling to the world; toe in the water; a new Kentucky home; fine-tuning the product; trucking in Indiana; Europe - giant step; Europe - step two; the greener road ahead; summing up - the go-it-alone company.

Additional information

GOR011535114
9780140285918
0140285911
Toyota: People, Ideas and the Challenge of the New by Edwin Reingold
Used - Like New
Hardback
Penguin Books Ltd
19990729
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

Customer Reviews - Toyota