The Ultimate Guide to Video Game Writing and Design by Flint Dille
The authors of this title are top game designers and focus on creating games that are an involving, emotional experience for the gamer. Topics include integrating story into the game, writing the game script, putting together the game bible, creating the design document and working on original intellectual property versus working with licenses. Finally, there's complete information on how to present a visionary new idea to developers and publishers. This goes way beyond the basics.