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Managing the Tourist Destination Frank Howie

Managing the Tourist Destination By Frank Howie

Managing the Tourist Destination by Frank Howie

Reviews:
$10.00
Condition - Good
Only 2 left
Good
SeriesTourism

Summary

A creative textbook on tourism. It is structured to be used throughout one semester, and is designed to ensure that lecturers can adopt the book with minimum effort. The book is designed to look modern and un-textbookish, using many Web-based style features.

Managing the Tourist Destination Summary

Managing the Tourist Destination by Frank Howie

A creative textbook on tourism. It is structured to be used throughout one semester, and is designed to ensure that lecturers can adopt the book with minimum effort. The book is designed to look modern and un-textbookish, using many Web-based style features. The accompanying Website is full of extra case studies, photographs, interviews, links to tourist sites around the world, and so on.

About Frank Howie

Frank Howie is a lecturer in the Department of Hospitality and Tourism, Queen Margaret College, Edinburgh

Table of Contents

Section 1: The Nature of Tourist Destinations 1. An overview of tourism and the tourist 2. The nature of destinations and destination management Section 2: Planning, Developing and Managing the Destination 3. Sustainable development - a foundation for planning and developing the destination 4. Planning the destination - Principles, Theories and Practice 5. Policy making in the destination - Values Winners and Losers 6. Development - The only constant is change Section 3: Marketing the destination 7. The spirit of place - valuing and enhancing the uniqueness of a destination Section 4. The role of technology 8. The world wide web and the internet Section 5: The Case Studies 9. Case study: the historic-cultural- tourist city 10. Case study: Village/small town and rural area 11. Case study: The resort 12. Case study: The region 13. Case study: The sub-region and designated areas 14. Case study: The country level Section 6: The Future of Tourist Destinations References, Bibliography and Index

Additional information

GOR012629887
9780826448316
0826448313
Managing the Tourist Destination by Frank Howie
Frank Howie
Tourism
Used - Good
Paperback
Cengage Learning EMEA
20030400
304
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Managing the Tourist Destination