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Narrative and Media Helen Fulton (Professor of English)

Narrative and Media By Helen Fulton (Professor of English)

Narrative and Media by Helen Fulton (Professor of English)


$10.00
Condition - Very Good
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Summary

This 2006 book explains the essentials of narrative theory by applying it to media texts which are very accessible to student readers, particularly film, television, and advertising. The book provides an introduction to both narrative theory and media studies, addressed to undergraduate and postgraduate students in literature, communication, and media studies.

Narrative and Media Summary

Narrative and Media by Helen Fulton (Professor of English)

Narrative and Media, first published in 2006, applies narrative theory to media texts, including film, television, radio, advertising, and print journalism. Drawing on research in structuralist and post-structuralist theory, as well as functional grammar and image analysis, the book explains the narrative techniques which shape media texts and offers interpretive tools for analysing meaning and ideology. Each section looks at particular media forms and shows how elements such as chronology, character, and focalization are realized in specific texts. As the boundaries between entertainment and information in the mass media continue to dissolve, understanding the ways in which modes of story-telling are seamlessly transferred from one medium to another, and the ideological implications of these strategies, is an essential aspect of media studies.

About Helen Fulton (Professor of English)

Helen Fulton is Professor of English and Head of the School of Arts at Swansea University. She manages to combine contemporary critical theory with medieval literature and has a particular interest in narrative in all its forms. Her most recent publication is A Companion to Arthurian Literature (Wiley-Blackwell, 2009). Rosemary Huisman is Honorary Associate Professor in the Department of English, University of Sydney, where she was also Head of Semiotics until 2003. Her research brings together contemporary literary, semiotic and linguistic theory in the exploration of textual production and interpretation in different media, discourses and genres. A practising poet, she has produced major publications on the semiotics of poetry, from Beowulf to contemporary Australian writing. Julian Murphet is a Lecturer in the Department of English, University of Sydney, where he teaches American literature, film and critical theory. He is the author of two books on contemporary American literature, and has published widely in postmodern culture and the interrelations of visual and literary media. Anne Dunn is Senior Lecturer in the Department of Media and Communications at the University of Sydney. Before embarking on an academic career, she spent over twenty years in commercial and publicly-owned media, as a writer, resesarcher, journalist, producer, director and manager, including freelance work with magazines and newspapers. She is the current President of the Australian and New Zealand Communication Association.

Table of Contents

Figures and tables; List of contributors; Acknowledgements; 1. Introduction: the power of narrative Helen Fulton; Part I. The Basics of Narrative Theory: 2. Narrative concepts Rosemary Huisman; 3. From structuralism to post-structuralism Rosemary Huisman; Part II. Film as Narrative and Visual Mode: 4. Stories and plots Julian Murphet; 5. Narrative time Julian Murphet; 6. Narrative voice Julian Murphet; 7. Point of view Julian Murphet; 8. Novel to film Helen Fulton; 9. Film narrative and visual cohesion Helen Fulton; Part III. Television: Narratives and Ideology: 10. The genres of television Anne Dunn; 11. Television news as narrative Anne Dunn; 12. Aspects of narrative in series and serials Rosemary Huisman; 13. Soap-operas and sit-coms Rosemary Huisman; Part IV. Radio and Print Journalism: 14. Structures of radio drama Anne Dunn; 15. Radio news and interviews Anne Dunn; 16. Print news as narrative Helen Fulton; 17. Analysing the discourse of news Helen Fulton; Part V. Popular Print Culture: 18. Magazine genres Rosemary Huisman; 19. Advertising narratives Rosemary Huisman; 20. Conclusion: postmodern narrative and media Helen Fulton; Glossary; Bibliography; Index.

Additional information

GOR006756479
9780521617420
0521617421
Narrative and Media by Helen Fulton (Professor of English)
Used - Very Good
Paperback
Cambridge University Press
20051011
342
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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