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The Art Directors' Handbook of Professional Magazine Design Horst Moser

The Art Directors' Handbook of Professional Magazine Design By Horst Moser

The Art Directors' Handbook of Professional Magazine Design by Horst Moser


$18.49
Condition - Very Good
Only 1 left

Summary

What makes a magazine into a design classic? How can timeless ideas be incorporated into an ever-changing contemporary context? This title discusses the design challenges facing art directors today, showcasing the most successful solutions, from modern style to classic techniques.

The Art Directors' Handbook of Professional Magazine Design Summary

The Art Directors' Handbook of Professional Magazine Design: Classic Techniques and Inspirational Approaches by Horst Moser

What makes a magazine into a design classic? How can timeless ideas be incorporated into an ever-changing contemporary context? While many books on editorial design simply illustrate great work, this book, now updated with a new chapter covering independent magazines and revised illustrations throughout, presents a huge range of examples from an amazing collection of international magazines and uses them to illustrate the principles of classic editorial design. Horst Moser discusses the design challenges facing art directors today, showcasing the most successful solutions, from the cutting edge of modern style to classic techniques. With over 1,000 colour illustrations, it is an inexhaustible source of inspiration for students and professionals, and an essential and authoritative guide for anyone involved in magazine design.

The Art Directors' Handbook of Professional Magazine Design Reviews

'If you have even the slightest interest in magazines and their design, you should buy this book' - Creative Review
'Thames & Hudson can pat itself on the back for this definitive guide to newsstand aesthetics, featuring many classic techniques and inspirational approaches ... anyone involved or interested in mag design should get their mitts on it' - Computer Arts
'Accessible and practical ... a great book for students' - Blueprint

About Horst Moser

Horst Moser is a graphic designer, art director and principal of Independent Medien-Design in Munich, Germany, with a design team of 20 people specializing in editorial design for magazines and books as well as corporate design.

Table of Contents

Foreword * Theoretical Foundations * Practical Foundations * Covers Logos * Inside Pages: Introduction to Inside Layout; How Not to Get Started; Typography; Explanatory Illustrations; Types of Page; Themes Spine Design

Additional information

GOR007329477
9780500515730
0500515735
The Art Directors' Handbook of Professional Magazine Design: Classic Techniques and Inspirational Approaches by Horst Moser
Used - Very Good
Hardback
Thames & Hudson Ltd
2011-05-31
296
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Art Directors' Handbook of Professional Magazine Design