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Creating Preschool Television J. Steemers

Creating Preschool Television By J. Steemers

Creating Preschool Television by J. Steemers


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Summary

Small children are regularly captivated by programmes made especially for them ranging from classics like Sesame Street to more recent arrivals such as Blues Clues and Teletubbies . This book examines the industry interests behind preschool television, and how commercial, creative and curricular priorities shape and inform what is produced.

Creating Preschool Television Summary

Creating Preschool Television: A Story of Commerce, Creativity and Curriculum by J. Steemers

Small children are regularly captivated by programmes made especially for them ranging from classics like Sesame Street to more recent arrivals such as Blues Clues and Teletubbies . This book examines the industry interests behind preschool television, and how commercial, creative and curricular priorities shape and inform what is produced.

About J. Steemers

JEANETTE STEEMERS is Professor of Media and Communications at the University of Westminster, UK. Her previous publications include Selling Television: British Television in the Global Marketplace (2004); European Television Industries (2005, with P. Iosifidis and M. Wheeler); andChanging Channels: The Prospects for Television in a Digital World (ed., 1998).

Table of Contents

Acknowledgements List of Illustrations UnderstandingPreschool Television as a Production Ecology Safe at Home: The Origins ofPreschool Television asa Public Service Project Growing Up: The Rise of the Global Market in Preschool Programming Broadcaster Perspectives on Preschool Production Players in Rights Management and Production Production Preliminaries - Development and Research Production Checklists, Rules and Assumptions In Production Spinning Off Profits: Ancillary Exploitation and the Power of Retail Policy Interventions and the Crisis in Children's Television (co-written with Alessandro D'Arma) The Bigger Picture: Preschool Television in its Critical and Aesthetic Contexts (co-written with James Walters) Conclusions and Future Outlook Notes Bibliography Index

Additional information

NPB9780230574403
9780230574403
0230574408
Creating Preschool Television: A Story of Commerce, Creativity and Curriculum by J. Steemers
New
Hardback
Palgrave Macmillan
2010-02-24
252
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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