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Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales Jeb Brooks

Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales By Jeb Brooks

Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales by Jeb Brooks


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Summary

Presents hundreds of time-saving tips and ready-to-use phrases you can use to virtually reinvent yourself when it comes to communicating with clients.

Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales Summary

Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales by Jeb Brooks

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME

Perfect Phrases for Sales Referrals presents hundreds of time-saving tips and ready-to-use phrases you can use to virtually reinvent yourself when it comes to communicating with clients. Complete with dialogues and scripts for practicing interactions with existing and prospective clients, this handy, practical guide helps you:

  • Generate more referrals
  • Gather more qualified prospects
  • Increase your customer base
  • Improve your personal interaction skills
  • Close more sales than ever!

About Jeb Brooks

Jeb Brooks is executive vice president of The Brooks Group, an awardwinning sales training firm.

Marty Scirratt is the former senior vice president of sales at a publicly traded firm, where he led a team of 500 people responsible for more than $1.7 billion in sales, much of it referral-based.

Table of Contents

Perfect Phrases for Sales ReferralsIntroduction ixPart I Perfect Phrases for Earned Referral FactorChapter 1 How a Referral-Based Business Can Work Chapter 2 Common Language and Direct Value StatementsThe Direct Value Statement
Sample Direct Value Statements
Using the Direct Value Statement Part II Perfect Phrases for Client-Generated ReferralsChapter 3 What Keeps People from Earning Referrals12 Reasons You Don't Earn Referrals
The Real Reasons for Lack of Referrals
Leverage Your Tools
Give-to-Get Meets Time Management
Noncompetitive Groups
Self-Assessment
Conclusion Chapter 4 Give-to-GetStop Stumbling on Referrals
A Referral Philosophy
Knowing Whom to Ask: The Four Characteristics of a Qualified Connector Chapter 5 Give Value FirstClient- or Prospect-Generated Referrals
Nonclient-Generated Referrals
Conclusion Chapter 6 Follow Through Follow Through with Referrals
Active Connectors
Passive Connectors
Follow Up with ConnectorsPart 3 Referrals from Nonclients 73Chapter 7 Give Emotional Words The Formula for Success
Needs versus Wants Chapter 8 Nonclient Phrases Principal Accountant
Nonprincipal Architect
Principal Architect
Litigating Attorney
Nonlitigating Attorney
Nonentrepreneurial CEO with an Engineering Background
Nonentrepreneurial CEO with a Financial Background
General Nonentrepreneurial CEO
Nonentrepreneurial CEO with an Operations Background
Chief Financial Officer
Chief Information Officer
Chiropractor
Corporate Executive
Entrepreneurial Dentist/Orthodontist
Design Engineer
Entrepreneur with an Engineering Background
Entrepreneur with a Financial Background
Entrepreneur with an Operations Background
Equipment Engineer
Facilities Manager
Franchisee
Hematologist
Hospital Administrator
Hospital Materials Manager
Human Resources Training Executive
Insurance Claims Adjuster
Medical/Dental Office Manager
Oncologist
Pathologist
Primary Care Physician
Process Engineer
Purchasing Agent/Manager
Radiologist
Real Estate Manager
Researcher
Semiconductor Fab Manager
Surgeon Chapter 9 Getting Recommendations Using Social Proof for Maximum Impact
Getting Satisfied Customers to Help You Sell
Compiling References
Other Types of Social Proof
Conclusion Chapter 10 A Long-Term Strategy Handwritten Cards
Sample Cards Chapter 11 Conclusion

Additional information

GOR010023589
9780071810081
0071810080
Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Getting New Clients, Building Relationships, and Increasing Your Sales by Jeb Brooks
Used - Very Good
Paperback
McGraw-Hill Education - Europe
20130516
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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