How to be a Fierce Competitor: What Winning Companies and Great Managers Do in Tough Times by Jeffrey J. Fox
From best-selling author Jeffrey J. Fox, how the savvy seeopportunity -- and capitalize on it Economic downturns separate the winning companies from thestruggling. And as best-selling author Jeffrey J. Fox shows, toughtimes also give solid companies, strong managers, and potentialrainmakers the opportunity to seize market share. In this eminentlyreadable, practical resource for business leaders and managers, Foxexplains exactly how the savvy few who rise to the top stayfocused and alert, get new market share, hire good recently firedtalent, increase investments into customer service, speedinnovation, train all customer facing people, make acquisitions,get rid of underperformers, build brand names, pay for measurableperformance, and lots more. Potential rainmakers, CEOS, marketing superstars, and greatbosses have long turned to Jeffrey J. Fox for advice. Now he showsexactly what to do to weather any climate.