Cart
Free US shipping over $10
Proud to be B-Corp

How To Manage A Successful Business In China Johan Bjorksten (Founder Of The Chinese Pr Agency Eastwei Relations, China)

How To Manage A Successful Business In China By Johan Bjorksten (Founder Of The Chinese Pr Agency Eastwei Relations, China)

How To Manage A Successful Business In China by Johan Bjorksten (Founder Of The Chinese Pr Agency Eastwei Relations, China)


$10,00
Condition - Very Good
Out of stock

Summary

Discusses how to manage an organization in China. This work explains how historical, cultural and social factors influence the Chinese business environment, and how managers should take this into account in day-to-day operations.

How To Manage A Successful Business In China Summary

How To Manage A Successful Business In China by Johan Bjorksten (Founder Of The Chinese Pr Agency Eastwei Relations, China)

This unique book discusses how to manage an organization in China. It is based on the invaluable practical experience of entrepreneur Johan Bjoerksten, who successfully built a local consulting business with over 100 employees, and Anders Hagglund, a seasoned manager who set up high-growth and highly profitable operations in China for a major industrial multinational. The book provides widely applicable advice based on experiences from different industries, including but not limited to those of the authors.Most books about business in China belong to one of two categories: autobiographical success stories or academic treatises. Managing in China goes beyond these genres to provide highly relevant, practical advice and checklists, as well as concrete and illustrative examples from the authors' own experience. Managing in China succinctly explains how historical, cultural and social factors influence today's Chinese business environment, and how managers should take this into account in day-to-day operations.The book focuses on managing in a rapid-growth environment, but also provides advice on how to ensure sustainable operations and profitability in mature industries or a temporary downturn.

Table of Contents

Managing a Business in China; Understanding China; The Wild East; Similarities and Differences Between Business in China and Other Markets; Key Concepts of Chinese Business Culture; The Language Challenge; Qualities of the Expatriate Manager; Company Setup; Successful Recruiting of Local Employees; Creating and Developing the Corporate Culture; Business Focus; Distribution and Sales; Successful Execution; Communicating with the Home Organization; Marketing to China; Managing in a Downturn.

Additional information

GOR012553769
9789814287821
9814287822
How To Manage A Successful Business In China by Johan Bjorksten (Founder Of The Chinese Pr Agency Eastwei Relations, China)
Used - Very Good
Hardback
World Scientific Publishing Co Pte Ltd
20100122
236
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - How To Manage A Successful Business In China