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Hospitality Management John Lennon

Hospitality Management By John Lennon

Hospitality Management by John Lennon


$14.39
Condition - Very Good
Only 1 left

Summary

A textbook for Hotel and Catering management students, this book is designed to reflect recent changes in hotel, catering and related management courses. It presents a case-study, modular approach, and stresses the business and management aspects of catering.

Hospitality Management Summary

Hospitality Management: A Case Study Approach by John Lennon

A textbook for Hotel and Catering Management students, working primarily at higher levels of HCIMA and BTEC higher. Designed to reflect recent changes in hotel, catering and related management courses, the book presents a case-study, modular approach, and puts more emphasis on the business and management aspects of catering. It attempts to integrate themes drawn from core management subjects, such as finance, marketing and human resource management, and contains ten realistic case studies - of varying complexity - which are based on operational scenarios drawn from a number of sectors within the hospitality industry. The book contains a section on case-study technique, and is accompanied by a photocopiable instructors' manual, which may be purchased separately.

Table of Contents

Part 1 A guide to case study analyses and responses: the usefulness of case studies; financial analysis; writing your report; how to quote references. Part 2 Case studies: the Stagshead Hotel; special events; Europa Motels; the Talbot Restaurant; St Lambert College; Diamond Leisure plc; Glenlarch Country House Hotel and Leisure Centre; Gower Beers plc; Gladwell Civic Centre; Riverland Bar-Restaurants.

Additional information

GOR004346827
9780340534496
0340534494
Hospitality Management: A Case Study Approach by John Lennon
Used - Very Good
Paperback
Hodder Arnold
1995-01-01
144
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Hospitality Management