When inspiration, dedication and motivation meet head on, great things happen to people. When they met in the head of Jonathan Yates, they created a maverick entrepreneur who would go on to win awards, praise and accolades for his skill at grasping the concept of successful business.
Jonathan founded his won business, Santeau, in his back bedroom and sold the business four years later. Through dogged tenacity and unshakable self-belief, he has appeared in the national press and international radio on countless occasions, once having his top ten tips for business success compared to those of business mogul and chairman of TV show The Apprentice Lord Sugar. In the Sunday Times, Businessman and Dragons' Den stalwart Peter Jones praised Jonathan for his business instinct, saying It won't be long before he gets a loyal following.
Jonathan has motivated many entrepreneurs into action with his regular seminars and professional speaking events. Using proven techniques and expertise, he shows people how and when to make the necessary adjustments to achieve their goals, and how to capture and control inspiration, dedication and motivation.
Jonathan is also the author of All-Time Essentials for Entrepreneurs (Capstone), a miscellany of essential facts, tips and advice that every entrepreneur needs to know to be successful. Written in the knowledge that entrepreneurs have to find valuable information quickly, the book harnesses the energy and inspiration of several books and provides the instant gratification that appeals to this market.
Jonathan is 40 and lives in Harrogate, North Yorkshire with his wife Lisa and their three boys, Harry, Fred and Patrick.