My Account
Log in Registration
All
Cart
Highlights
Fiction Books
Non-Fiction Books
Children's Books
Rare Books
Music
DVD & Blu-Ray
Video Games
Category
Wishlists
Cart
All
Free US shipping over $10
Trustpilot
Proud to be B-Corp

Essentials of Business Communication Mary Ellen Guffey (Los Angeles Pierce College)

Essentials of Business Communication By Mary Ellen Guffey (Los Angeles Pierce College)

Essentials of Business Communication by Mary Ellen Guffey (Los Angeles Pierce College)

Reviews:
$115.69
Condition - Good
Only 4 left
Good

Faster Shipping

Get this product faster from our US warehouse

Essentials of Business Communication Summary

Essentials of Business Communication by Mary Ellen Guffey (Los Angeles Pierce College)

Ensure you have the job-ready writing and communication skills that today's employers demand with Guffey/Loewy's ESSENTIALS OF BUSINESS COMMUNICATION, 12E. This market-leading text and its online study tools help you develop the professional and communication skills that employers seek, including writing, speaking, critical thinking and teamwork. Updated employment chapters offer insights into a labor market that is more competitive and dependent on technology than ever before. The latest trends, technologies and practices, based on interviews with practitioners and the research of thousands of articles and blogs emphasize transferable professional skills. Timely advice guides you through building your brand, searching for a job, writing a winning rsum, interviewing effectively and using LinkedIn. Optional editing challenges and grammar reviews and a complete grammar guide at the end of the book help you improve critical language skills. MindTap online study tools let you further refine your communication abilities.

About Mary Ellen Guffey (Los Angeles Pierce College)

As a dedicated professional, Mary Ellen Guffey has taught business communication and business English topics for more than 40 years. She received a bachelors degree, summa cum laude, from Bowling Green State University, a masters degree from the University of Illinois and a doctorate in business and economic education from the University of California, Los Angeles (UCLA). She has taught at the University of Illinois, Santa Monica College and Los Angeles Pierce College. Now recognized as the worlds leading business communication textbook author, Dr. Guffey is the founding author of three award-winning textbooks: BUSINESS COMMUNICATION: PROCESS AND PRODUCT, ESSENTIALS OF BUSINESS COMMUNICATION and BUSINESS ENGLISH. Each rigorously updated book continues to lead its market and, together, these books have helped hundreds of thousands of students around the world develop language skills. Dr. Guffey serves on the review boards of Business and Professional Communication Quarterly and the International Journal of Business Communication, publications of the Association for Business Communication. She participates in national meetings, sponsors business communication awards and is committed to promoting excellence in business communication pedagogy and the development of student writing as well as speaking skills. Dana Loewy taught business communication at California State University, Fullerton for two decades, introducing undergraduates to business writing and honing the skills of graduate students in managerial communication. Loewy is also a business etiquette consultant certified by The Protocol School of Washington who occasionally advises businesses and nonprofit organizations in the United States and several European Union countries on strategic communication. She holds a masters degree from Bonn University, Germany, and earned a doctorate in English from the University of Southern California. Before co-authoring books with Dr. Guffey, Dr. Loewy worked as a professional translator for 25 years, during which she produced subtitles for thousands of major feature films and videos. Active in the Association for Business Communication, Dr. Loewy focuses on creating effective teaching and learning materials for undergraduate and graduate business communication students. ?

Table of Contents

Part 1: BUSINESS COMMUNICATION IN THE INFORMATION AGE. 1. Thriving in a Digital, Social, and Mobile Workplace. Part 2: THE WRITING PROCESS IN THE DIGITAL ERA. 2. Planning Business Messages. 3. Organizing and Drafting Business Messages. 4. Revising Business Messages. Part 3: WORKPLACE COMMUNICATION. 5. Short Workplace Messages and Digital Media. 6. Positive and Neutral Messages. 7. Bad-News Messages. 8. Persuasive Messages. Part 4: BUSINESS REPORTS AND PROPOSALSBEST PRACTICES. 9. Informal Reports. 10. Proposals and Formal Reports. Part 5: PROFESSIONALISM, TEAMWORK, MEETINGS, AND SPEAKING SKILLS. 11. Professionalism at Work: Business Etiquette, Ethics, Teamwork, and Meetings. 12. Business Presentations. Part 6: EMPLOYMENT COMMUNICATION. 13. The Job Search, Rsums, and Cover Messages. 14. Interviewing and Following Up. Appendix A: Message Formats. Appendix B: Documentation Formats. Appendix C: Correction Symbols and Proofreading Marks. Appendix D: Grammar/Mechanics Handbook With Review Exercises (Including Confusing Words and 160 Frequently Misspelled Words). Glossary (Available within MindTap). Index.

Additional information

CIN0357714970G
9780357714973
0357714970
Essentials of Business Communication by Mary Ellen Guffey (Los Angeles Pierce College)
Mary Ellen Guffey (Los Angeles Pierce College)
Used - Good
Paperback
Cengage Learning, Inc
2022-04-01
600
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Essentials of Business Communication