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Guide to Managerial Communication (Guide to Business Communication Series) Mary M. Munter

Guide to Managerial Communication (Guide to Business Communication Series) By Mary M. Munter

Guide to Managerial Communication (Guide to Business Communication Series) by Mary M. Munter


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Guide to Managerial Communication (Guide to Business Communication Series) Summary

Guide to Managerial Communication (Guide to Business Communication Series): United States Edition by Mary M. Munter

Guide to Managerial Communication is a clear, concise, practical text for effective written and oral communication in a managerial, business, government, or professional context. The Eighth Edition adds contemporary content throughout.

Table of Contents

INTRODUCTION

I. COMMUNICATION STRATEGY
Communicator Strategy
Audience Strategy
Message Strategy
Channel Choice Strategy
Culture Strategy
Strategy Checklist
Guide to the Guide

II. WRITING: COMPOSING EFFICIENTLY
General Composing Techniques
Special Composing Techniques

III. WRITING: MACRO ISSUES
Document Design for "High Skim Value"
Signposts to Show Connection
Effective Paragraphs or Sections

IV. WRITING: MICRO ISSUES
Editing for Brevity
Choosing a Style
Writing Checklists

V. SPEAKING: VERBAL STRUCTURE
Tell/Sell Presentations
Questions and Answers
Consult/Join Meetings
Other Speaking Situations

VI. SPEAKING: VISUAL AIDS
Designing the Presentation as a Whole
Designing Each Individual Slide
Choosing Visual Aid Equipment
Practicing with Visual Aids

VII. SPEAKING: NONVERBAL SKILLS
Nonverbal Delivery Skills
Nonverbal Listening Skills
Speaking Checklists

APPENDICES
Appendix A: Inclusive Language
Appendix B: Grammar and Usage
Appendix C: Punctuation

BIBLIOGRAPHY
INDEX

Additional information

CIN0132424266VG
9780132424264
0132424266
Guide to Managerial Communication (Guide to Business Communication Series): United States Edition by Mary M. Munter
Used - Very Good
Paperback
Pearson Education (US)
2009-01-27
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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