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Media and Society Michael O'Shaughnessy

Media and Society By Michael O'Shaughnessy

Media and Society by Michael O'Shaughnessy


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Summary

Media and Society explores the media's influence in our world, providing a comprehensive introduction to the main concepts and theories used in media studies. The fourth edition of this book continues to provide an accessible and student-friendly analysis of the relationship between media and society.

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Media and Society Summary

Media and Society: An Introduction by Michael O'Shaughnessy

Media and Society explores the media's influence in our world, providing a comprehensive introduction to the main concepts and theories used in media studies. The fourth edition of this book continues to provide an accessible and student-friendly analysis of the relationship between media and society.

Table of Contents

FIGURES AND PLATES; ACKNOWLEDGMENTS; INTRODUCTION: THE 'MEDIA-WORLD'; GUIDED TOUR; PART 1; PART 1: GETTING READY: THE MEDIA AND MEDIA STUDIES; 1. Defining the Media; 2. Media Studies; 3. What Do the Media Do to Us? Media and Society; 4. What's in a Name? Language and the Social Construction of Reality; 5. Mediation and Representation; 6. Texts, Meanings, and Audiences; 7. New Media and Technological Development; PART 2: PICTURES: SEMIOTIC ANALYSIS; 8. Semiology; 9. Reading Images and Advertisements; 10. Model Essay: Semiotic Analysis of an Advertisement; PART 3: MAKING SENSE: DISCOURSE, IDEOLOGY, AND HEGEMONY; 11. Defining Discourse and Ideology; 12. Where are Discourses and Ideologies Found?; 13. Dominant Ideology and Hegemony; 14. Culture Jamming and Counter-hegemony; PART 4: STORIES: APPROACHES FOR NARRATIVE ANALYSIS; 15. Genres, Codes, and Conventions; 16. The Language of Film: American Beauty; 17. Narrative Structure and Binary Oppositions; 18. Documentary and Reality TV; 19. Why Stories?; PART 5: MEDIA AND IDENTITY: REPRESENTATION, IMPACT, AND INFLUENCE; 20. Feminism, Postfeminism, and Ideologies of Femininity; 21. Ideologies and Discourses of Masculinity; 22. Ethnicity, Ideology, and the Media; 23. Stars and Celebrities; PART 6: BUT THEY KEEP MOVING THE POSTS: POSTMODERN AND GLOBAL PERSPECTIVES; 24. Postmodernism; 25. Globalisation and Technological Development; CONCLUSION; NOTES; GLOSSARY; BIBLIOGRAPHY; FURTHER READING; INDEX

Additional information

CIN0195562402G
9780195562408
0195562402
Media and Society: An Introduction by Michael O'Shaughnessy
Used - Good
Paperback
Oxford University Press Australia
2008-09-22
536
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in good condition, but if you are not entirely satisfied please get in touch with us

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