Cart
Free US shipping over $10
Proud to be B-Corp

The Only Book You Will Ever Need on Branding Michiel Maandag

The Only Book You Will Ever Need on Branding By Michiel Maandag

The Only Book You Will Ever Need on Branding by Michiel Maandag


$10.00
Condition - Very Good
5 in stock

Summary

This no-nonsense book is for anyone who wants to create a winning brand without drowning in theory.

The Only Book You Will Ever Need on Branding Summary

The Only Book You Will Ever Need on Branding: to start, run and grow your business by Michiel Maandag

A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast. Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you

About Michiel Maandag

Michiel Maandag (Author) Michiel Maandag is an international brand advisor and coach. He is the founder of monday brand advisory. While coaching & training businesses, he realized that creating brands that people love is not talked about enough. His ambition is to change that. Based on his experience working with global brands and international marketing, Michiel has invented unique and highly effective methods to help create & maintain winning brands. This, and his passion to make the complex simple, has directly led to the ideas in The Only Book You Will Ever Need On Branding. Michiel is Dutch and lives in the Netherlands with his Finnish wife and daughter. Liisa Puolakka (Author) Liisa Puolakka is a director of research and strategy at ChauhanStudio, a boutique industrial design practise. She is former head of Nokia's global brand identity. When Michiel Maandag, a colleague during her time at Nokia, got in touch to suggest writing a book together, she jumped at the opportunity. She is allergic to marketing jargon and complex models, always driven to find a different, unique angle to things - like this no-nonsense brand book for businesses. A fashion designer by degree, she illustrates for fun. Liisa is Finnish and lives in London with her husband and two daughters.

Additional information

GOR008470206
9781472136077
1472136071
The Only Book You Will Ever Need on Branding: to start, run and grow your business by Michiel Maandag
Used - Very Good
Paperback
Little, Brown Book Group
20151217
160
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Only Book You Will Ever Need on Branding