Negotiate to Win!: Talking Your Way to What You Want by Patrick Collins
Negotiation is not just a process, it's an attitude - one that we all can learn. Patrick Collins, an internationally recognised expert on the subject, offers an original, comprehensive guide to maximising negotiation skills, whether in a one-on-one encounter or a larger, more formal negotiating session. Collins explains what negotiation is and isn't and discusses ways to overcome fear, strategies for gaining the upper hand by manipulating the environment and tactics tailored to negotiation type.