Questionnaire Design by Paul N. Hague
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Questionnaire Design
Questionnaire Design
Summary
A basic guide to the role and creation of questionnaires, which explains how the design of a questionnaire is a skill guided by rules and principles. The text covers questionnaire layout and gives examples of the types of questions market researchers should ask to achieve certain results.
Questionnaire Design Summary
Additional information
GOR001740916
9780749409173
0749409177
Questionnaire Design by Paul N. Hague
Used - Very Good
Paperback
Kogan Page Ltd
1993-05-30
144
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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