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Championing Science Roger D. Aines

Championing Science By Roger D. Aines

Championing Science by Roger D. Aines


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Championing Science Summary

Championing Science: Communicating Your Ideas to Decision Makers by Roger D. Aines

Championing Science shows scientists how to persuasively communicate complex scientific ideas to decision makers in government, industry, and education. This comprehensive guide provides real-world strategies to help scientists develop the essential communication, influence, and relationship-building skills needed to motivate nonexperts to understand and support their science. Instruction, interviews, and examples demonstrate how inspiring decision makers to act requires scientists to extract the essence of their work, craft clear messages, simplify visuals, bridge paradigm gaps, and tell compelling narratives. The authors bring these principles to life in the accounts of science champions such as Robert Millikan, Vannevar Bush, scientists at Caltech and MIT, and others. With Championing Science, scientists will learn how to use these vital skills to make an impact.


Championing Science Reviews

Aines and Aines provide many practical tips and tricks for improving science communication at all levels, from one-on-one conversations to congressional testimony. It is a process that improves with constant attention and practice. Now more than ever, we need to be more effective champions of our work. We know how to communicate with our peers; let's use this book and its methods to extend our reach and convey the same sense of wonder and excitement we feel about the process of scientific discovery to everyone. * Science *
A fruitful read for scientists who frequently have to deal with stakeholders. * Conservation Biology *

About Roger D. Aines

Roger D. Aines is Chief Scientist of the Energy Program at Lawrence Livermore National Laboratory.

Amy L. Aines is Founder and CEO of Damianakes Communications. Throughout her career she has helped scientists and technologists communicate breakthrough ideas.

Table of Contents

List of Illustrations
Preface
Acknowledgments

PART ONE. FUNDAMENTAL CONCEPTS FOR CHAMPIONING SCIENCE
1 Becoming a Champion
2 Self-Aware and Self-Correcting: The Key to Effective Communication
3 Extracting the Essence
4 Who's Listening? Know Your Audience
5 Why Scientists Communicate Poorly outside Their Field

PART TWO. MECHANICS OF CHAMPIONING SCIENCE
6 The First Two Minutes: Show Your Passion
7 Crafting Key Messages and Narratives
8 The Power of Language
9 Designing Effective Visuals

PART THREE. HONING YOUR COMMUNICATION, INFLUENCE, AND EMOTIONAL INTELLIGENCE SKILLS
10 Improving Your Speaking Skills
11 Influence and Persuasion
12 Managing Your Emotions

PART FOUR. APPLYING THE CHAMPIONING SCIENCE SKILLS
13 Translations, Templates, and White Papers
14 Strategies for Creating Successful Relationships with Sponsors
15 Exercises for Applying the Championing Science Skills
16 High-Impact Examples of Championing for a Cause

Appendix: The Champion's Bookshelf
Notes
Index

Additional information

GOR013861972
9780520298095
0520298098
Championing Science: Communicating Your Ideas to Decision Makers by Roger D. Aines
Used - Like New
Paperback
University of California Press
20190122
272
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

Customer Reviews - Championing Science