Cart
Free US shipping over $10
Proud to be B-Corp

Understanding Tourism S. Medlik

Understanding Tourism By S. Medlik

Understanding Tourism by S. Medlik


$10.00
Condition - Very Good
Only 1 left

Summary

Examines tourism in 1000 questions and answers. This book, intended for students and teachers of tourism worldwide, includes such topics as who was who in tourism in the UK and worldwide; what Prime Ministers thought about tourism; who are UK and world leaders in tourism; UK, US, Australian and Caribbean tourism in figures; language; and more.

Understanding Tourism Summary

Understanding Tourism by S. Medlik

Understanding Tourism examines tourism in 1000 questions and answers. It is intended for students and teachers of tourism worldwide, those who earn their living through tourism or who simply like being tourists, expecially if they enjoy quizzes.

Students need to know what progress they are making, to test and consolidate their knowledge. Teachers need to know their students' progress, any learning problems, what parts of the syllabus are going down well or proving difficult. Both need feedback.

Arranged in ten parts, which broadly correspond to most syllabus elements studied in schools, colleges and universities, the wide-ranging repertoire also includes such topics as who was who in tourism in the UK and worldwide; what Prime Ministers thought about tourism; who are UK and world leaders in tourism; UK, US, Australian and Caribbean tourism in figures; US versus UK language; the language of North of the (English) border; creative marketing campaigns and messages.

Professor Medlik is an author, consultant and educator with more than 30 years of involvement in tourism. He held several senior academic appointments in Britain and other countries, advised a number of companies, as well as tourism, educational and other organizations, and was the first chairman of the Tourism Society. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press.

About S. Medlik

Professor Medlik is an author, consultant and educator with close on half a century of involvement in travel, tourism and hospitality. Former head of the Department of Hotel, Catering and Tourism Management at the University of Surrey, UK, he is now Emeritus Professor of that university. He also held senior academic appointments in the United States, Canada, the West Indies and Australia. His consultancy assignments covered economic, market and trend studies and training, institutions and strategies for sponsors in Britain and abroad. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press. He is a Fellow of the Hotel and Catering International Management Association, Founder Fellow of the Tourism Society, and was the first Chairman of the Society.

Table of Contents

Preface; Anatomy of tourism; Historical development of tourism; Geography of tourism; Dimensions of tourism; Significance of tourism; The tourism industry; Marketing in tourism; Planning and development in tourism; Organization and finance in tourism; Miscellaneous topics; Answers; Select bibliography; Index.

Additional information

GOR003123298
9780750643528
0750643528
Understanding Tourism by S. Medlik
Used - Very Good
Paperback
Taylor & Francis Ltd
1999-09-24
248
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Understanding Tourism