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Complaint Management Excellence Sarah Cook

Complaint Management Excellence By Sarah Cook

Complaint Management Excellence by Sarah Cook


16,99 $
Condition - Very Good
Only 2 left

Summary

Complaint Management Excellence outlines the financial and reputational benefits to be gained from improving customer service levelsand enhancing products and services via an effective system for handling customer complaints.

Complaint Management Excellence Summary

Complaint Management Excellence: Creating Customer Loyalty through Service Recovery by Sarah Cook

Across the global economy, customers' expectations are continually rising - but many companies fail to deliver against those expectations. With the rise in social media, customers are becoming more vocal in expressing any dissatisfaction, which can both lose existing customers and alienate potential new ones. Complaint Management Excellence provides practical advice, tools and techniques for managers to adopt when managing any complaints that come into their organisation. In order to arrive at a culture where complaints are welcomed, the underlying values, processes, structure, strategy and people within an organization all need to be aligned with, and respect, customer needs. Not only does this improve the long-terms prospects for the company itself, but can have a tremendous knock-on effect in terms of boosting employee morale and engagement. With case studies from companies as diverse as John Lewis, Waitrose, DHL, Hilton Hotels, the Starwood group (including Four Seasons and Ritz Carlton hotels) and BT, Complaint Management Excellence explains what customers are really looking for when they make a complaint, how to avoid conflict and how managers can lead culture change to ensure the best experience for all customers and clients.

About Sarah Cook

Sarah Cook is the managing director of Stairway Consultancy, customer service specialists. She is the author of Change Management Excellence and Customer Care Excellence, both published by Kogan Page.

Table of Contents

    • Chapter - 01: Complaints as opportunities;
    • Chapter - 02: Encouraging dissatisfied customers to voice their complaints;
    • Chapter - 03: What people look for when they complain;
    • Chapter - 04: Customer-management strategy and its implementation;
    • Chapter - 05: Communication styles and emotional intelligence;
    • Chapter - 06: The skills and behaviours needed for dealing effectively with complaints;
    • Chapter - 07: Recording and thoroughly investigating complaints;
    • Chapter - 08: Conciliation, mediation and arbitration;
    • Chapter - 09: Making improvements as a result of complaints;
    • Chapter - 10: Creating an environment that promotes high performance;
    • Chapter - 11: Complaint handling and culture change

Additional information

GOR008074126
9780749465308
0749465301
Complaint Management Excellence: Creating Customer Loyalty through Service Recovery by Sarah Cook
Used - Very Good
Paperback
Kogan Page Ltd
2012-05-03
208
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Complaint Management Excellence