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Internet Riches. The Simple Money-Making Secrets of Online Millionaires. Scott Fox

Internet Riches. The Simple Money-Making Secrets of Online Millionaires. By Scott Fox

Internet Riches. The Simple Money-Making Secrets of Online Millionaires. by Scott Fox


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Summary

Reveals simple methods to strike it rich on the Net. This book features interviews with 'mom and pop' entrepreneurs to prove how easy it is to get started and build a million-dollar enterprise. It also features an action plan for brainstorming business ideas, and exercises to help readers determine the best moves for their particular situations.

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Internet Riches. The Simple Money-Making Secrets of Online Millionaires. Summary

Internet Riches. The Simple Money-Making Secrets of Online Millionaires. by Scott Fox

In this strategy-packed guide, top e-business consultantScott Fox reveals the powerful but simple methods heand thousands of others have used to strike it rich onthe Net. Exclusive interviews with "mom and pop"entrepreneurs prove how easy it is to get started andbuild a million-dollar enterprise.

Internet Riches also features an action plan forbrainstorming new business ideas, and exercises to helpreaders determine the best moves for their particularsituations. Filled with practical pointers and inspiringinterviews, it's the most powerful book ever on startingand enjoying a million-dollar online business!

About Scott Fox

Scott Fox (Los Angeles, CA) is the top e-business consultant in Hollywood, where his clients have included Bill O'Reilly and Larry King. He is a frequent speaker on e-business and technology at universities including USC and UCLA, and at conferences such as Digital Hollywood and Internet World. He received a JD from Stanford University.

Table of Contents

"Introduction: Welcome to the Internet Gold Rush, Take Two! . . . . . . 1

PART 1 THE UNLIMITED OPPORTUNITY OF THE INTERNET

1 The Internet Business Revolution . . . . . . . . . . . . . . . . . . . . . . . . . . 13

2 Starting Your E-Business: Can You Afford Not To? . . . . . . . . . . . . . 21

3 The Internet's First Millionaire Wave -- Efficiency. . . . . . . . . . . . . . 30

4 The Internet's Second Millionaire Wave -- Products . . . . . . . . . . . . 43

5 The Internet's Third Millionaire Wave -- Niches . . . . . . . . . . . . . . . 70

PART 2 DEVELOPING YOUR OWN E-BUSINESS MODEL

6 Applying Millionaire Types Theory: A Case Study . . . . . . . . . . . . 101

7 The ICICLE Business Model Method . . . . . . . . . . . . . . . . . . . . . . 105

8 What E-Business Should You Pursue? . . . . . . . . . . . . . . . . . . . . . 108

PART 3 BUILDING YOUR INTERNET MILLIONAIRE E-BUSINESS

9 Technology Secrets and Strategies Overview . . . . . . . . . . . . . . . . . 125

10 Choosing Your Domain Name . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133

11 Choosing a Website Hosting Company . . . . . . . . . . . . . . . . . . . . . 144

12 How to Build a Website in One Hour . . . . . . . . . . . . . . . . . . . . . . 147

13 Finding a Web Designer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 161

14 E-Commerce Shopping Carts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 165

15 The eBay Phenomenon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 176

16 Developing Killer Content on a Startup Budget . . . . . . . . . . . . . . 188

17 Reality Checks Before Investing Real Time and Money . . . . . . . . 193

18 An Action Plan for Your Million-Dollar E-Business . . . . . . . . . . . 199

19 Testing Your New Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 208

PART 4 INTERNET MARKETING SECRETS FOR YOUR E-BUSINESS

20 No Budget Marketing Secrets . . . . . . . . . . . . . . . . . . . . . . . . . . . 215

21 Small Budget Marketing Secrets. . . . . . . . . . . . . . . . . . . . . . . . . . . 224

22 Real Budget Marketing Secrets. . . . . . . . . . . . . . . . . . . . . . . . . . . . 231

PART 5 LEGAL ISSUES AND ADMINISTRATION

23 Copyright, Trademark, and Incorporation Choices. . . . . . . . . . . . 243

24 Partners: Should You Share Your Million-Dollar Idea? . . . . . . . . . 251

PART 6 GRADUATION -- STARTING YOUR OWN DREAM BUSINESS

25 Congratulations! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 259

APPENDIXES

Appendix A: Index of E-Business Entrepreneurs and Services . . . . . . 267

Appendix B: Internet Research Skills. . . . . . . . . . . . . . . . . . . . . . . . . . 268

Glossary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 272

Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 281

Acknowledgments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 291"

Additional information

CIN0814409954VG
9780814409954
0814409954
Internet Riches. The Simple Money-Making Secrets of Online Millionaires. by Scott Fox
Used - Very Good
Paperback
Amacom
2008-04-01
304
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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