Today's travellers are a sophisticated lot. Demanding and design savvy, they have been ill-served by a travel-guide market saturated with text-heavy tomes, none of which have catered to the selective, style-conscious traveller. A revolution in travel publishing, StyleCity is doing for the world's premier destinations what Hip Hotels has done for the world's top hotels. Over the last decade, Sydney has come to epitomize the very best in New World style. Blessed with brilliant weather and a glorious natural harbour, the city's outdoor lifestyle and modern sensibility have made it Australasia's most fashionable destination. Grounded in continental sophistication, imbued with the best East-West fusion cuisine, and boasting the hottest architects and designers in the Pacific Rim, Sydney is a style traveller's paradise. StyleCity Sydney seeks out the chefs, creatives and culture that make the city so special.