Sir Richard Branson's amazing memoir is now updated to include the effect on the Virgin Group of 11 September, his views on the war in Iraq, the rise of Virgin Blue and flotation of Virgin Mobile. Discover how Virgin is moving into the US domestic flight market and why he set up the charitable body Virgin Unite. As ever his thirst for challenge is unquenched: Sir Richard reveals the thrills of the world record attempt with the Virgin Atlantic Global Flyer and taking Virgin to the final frontier as Virgin Galactic are poised for a new era commercial space travel.