With British broadcasting standing on the threshold of immense change, this handbook leads a wide-ranging discussion of funding options open to broadcasters.
Paying for Broadcasting: The Handbook Summary
Paying for Broadcasting: The Handbook by Tim Congdon
First published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.
Paying for Broadcasting: The Handbook Reviews
`A truly informative set of essays on the economics and the finance of broadcasting.' - Sunday Times
Table of Contents
Public Funding, Gavyn Davies and Andrew Graham. Advertising and Sponsorship, Brian Sturgess. Subcription, National Economic Research Associates. Programme Sales and Co-Production, William B. Shew
Additional information
GOR004175986
9780415089388
0415089387
Paying for Broadcasting: The Handbook by Tim Congdon
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Customer Reviews - Paying for Broadcasting: The Handbook