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Quantitative Approaches in Business Studies Clare Morris

Quantitative Approaches in Business Studies par Clare Morris

Quantitative Approaches in Business Studies Clare Morris

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Résumé

Provides an introduction to the effective use of mathematical and statistical techniques in a business context. This work offers a learning resource to teacher and student alike. It is supported by a range of supplementary material including an Instructor's Manual, online Excel supplement, and companion website.

Quantitative Approaches in Business Studies Résumé

Quantitative Approaches in Business Studies Clare Morris

Quantitative Approaches in Business Studies is a widely used, first-rate introduction to the effective use of mathematical and statistical methods/techniques in business. Fully updated for this 6/e, the book adopts a problem solving approach to show the relevance of quantitative techniques in the business and management environment. Requiring only minimal prior mathematical knowledge, the text maintains the accessible and user-friendly style of earlier editions. A first chapter on basic numeracy skills allows the reader to brush-up on their knowledge while worked examples in the text and accompanying on-line Excel workbook allow students to test their understanding.

Sommaire

Preface to the Sixth Edition Note to the reader Acknowledgements Introduction: Why Quantitative methods? Part 1: NUMBERS - how we handle them. 1. Tools of the trade: basic numeracy skills. 2. Spreadsheets and other computer-based resources Part 2: NUMBERS - a means of communication. 3. Obtaining the figures: data and data collection 4. Making sense of the figures: data interpretation. 5. Presenting the figures: tables and diagrams. 6. Summarising the figures: measures of location and spread. 7. Measuring changes: index numbers. Part 3: NUMBERS - a basis for deduction 8. A firm foundation: elementary probability. 9. Patterns of probability: some distributions. 10. Estimating from samples: inference. 11. Checking a theory: hypothesis testing. 12. Making it better: statistics and quality improvement. 13. Looking for connections: correlation. 14. Spotting the relationship: line fitting 15. Multiple regression. Part 4: NUMBERS - a tool of planning 16. Planning an inventory policy: stock control. 17. Forecasting: time-series, semi-log graphs and exponential smoothing. 18. Allowing for interest: financial mathematics 19. Planning production levels: linear programming. 20. Planning a project: network analysis. 21. Cutting down on queues: simulation. 22. Quantitative methods in the student research projects. Appendices 1 Suggestions for further reading 2 Random sampling numbers 3 Cumulative binomial probabilities 4 Cumulative Poisson probabilities 5 Areas under the standard normal curve 6 Percentage points of the 2 distribution 7 The correlation coefficient 8 The t-distribution 9 Solutions to selected exercises Index

Informations supplémentaires

GOR001440933
9780273657590
0273657593
Quantitative Approaches in Business Studies Clare Morris
Clare Morris
Occasion - Très bon état
Broché
Pearson Education Limited
2002-11-29
540
N/A
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