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The Economics of Strategy David Besanko

The Economics of Strategy par David Besanko

The Economics of Strategy David Besanko

€7.20
État - Très bon état
Disponible en seulement 2 exemplaire(s)
Très bon étatBon état

Résumé

A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it. Chapter on measuring cost and benefit advantage have been eliminated. Integrates insights from the theory of the firm, industrial organization, and strategy research.

The Economics of Strategy Résumé

The Economics of Strategy David Besanko

A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it. Chapter on measuring cost and benefit advantage have been eliminated. Integrates insights from the theory of the firm, industrial organization, and strategy research. Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.

Sommaire

FIRM BOUNDARIES. The Evolution of the Modern Firm. The Horizontal Boundaries of the Firm Economies of Scale and Scope. The Vertical Boundaries of the Firm. The Transactions Costs of Market Exchange. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives. Diversification. MARKET AND COMPETITIVE ANALYSIS. Competitors and Competition. Strategic Commitment. The Dynamics of Pricing Rivalry. Entry and Exit. Industry Analysis. STRATEGIC POSITION AND DYNAMICS. Strategic Positioning for Competitive Advantage. Sustaining Competitive Advantage. The Origins of Competitive Advantage: Innovation, Evolution, and Environment. INTERNAL ORGANIZATION. Incentives and Agency. Strategy and Structure. Power and Culture. Strategy and the General Manager. Glossary. Index.

Informations supplémentaires

GOR001269026
9780471254546
0471254541
The Economics of Strategy David Besanko
David Besanko
Occasion - Très bon état
Relié
John Wiley and Sons Ltd
19990720
656
N/A
La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Il s'agit d'un livre d'occasion - par conséquent, il a été lu par quelqu'un d'autre et il présente des signes d'usure et d'utilisation antérieure. Dans l'ensemble, nous nous attendons à ce qu'il soit en très bon état, mais si vous n'êtes pas entièrement satisfait, veuillez prendre contact avec nous.