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What is e-business? - How the Internet Transforms Organizations LI Feng

What is e-business? - How the Internet Transforms Organizations par LI Feng

What is e-business? - How the Internet Transforms Organizations LI Feng


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Résumé

* A coherent introduction to e-business. * Integrates the vast range of relevant topics and issues within a clear theoretical framework. * Written by an author with fifteen years' experience of teaching the subject. * Allows students to understand and interpret the new developments that are taking place.

What is e-business? - How the Internet Transforms Organizations Résumé

What is e-business? - How the Internet Transforms Organizations LI Feng

Based on fifteen years' experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. * A coherent introduction to e-business. * Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. * Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. * Supported by online lecturer and student resources, available soon.

What is e-business? - How the Internet Transforms Organizations Avis

This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired. Thomas H. Brush, Purdue University This book is refreshingly well-written and thought provoking. Grounded in appropriate theory and literature, it provides a most welcome addition to the e-business literature. Professor Michael D Williams, Swansea University

À propos de LI Feng

Feng Li is Chair of E-Business Development at the University of Newcastle upon Tyne Business School.

Sommaire

Preface. Acknowledgements. 1. Introduction. 2. What Is E-Business and Does It Still Matter?. Part I: The New E-Business Environment. 3. The 'ICT Revolution' and the Information Economy. 4. The Network Economy: New Rules of the Game. 5. How the Internet Redefines Organizational Boundaries: A Transaction Cost Analysis. Part II: Emerging Strategies and Business Models in the Network Economy. 6. New Strategies for the Network Economy: Web Strategy, Business Unbundling and Virtual Organizations. 7. Managing Disruptive Strategic Innovations in the New Economy. 8. Strategic Reorientations in the Network Economy: From Products and Services to Solutions and Experiences. 9. Emerging E-Business Models in the Network Economy. Part III: Organizational Innovations through Information and Communications Technologies (ICTs). 10. Structural Innovations and Emerging Forms of Organizations. 11. Process Innovations: Beyond Business Process Reengineering. 12. New Work Organization and New Ways of Working: From Teleworking to Virtual Teams. 13. Inter-Organizational Innovations through Inter-Organizational Information Systems. 14. Conclusions and Emerging Issues. Appendix I. Developing a Launch-Ready E-Business Plan: Putting Theory into Practice (Assignment I). Appendix II. Developing an Online E-Business Resource Portal: Who is Who in E-Business (Assignment 2). Appendix III. Developing an E-Business Resource Portal and Online Forum: E-Business Wikipedia (Assignment 3). Bibliography. Index.

Informations supplémentaires

GOR012605989
9781405125574
1405125578
What is e-business? - How the Internet Transforms Organizations LI Feng
Occasion - Très bon état
Relié
John Wiley and Sons Ltd
20060821
264
N/A
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